
Chris Ball
Chris Ball is the Chief Executive Officer of 6sense, a role he assumed in September 2025. He is responsible for guiding the company's vision to transform how revenue teams operate with AI and data. Ball brings over two decades of leadership experience in enterprise software, SaaS, and digital transformation, with a focus on scaling innovation, deepening customer impact, and accelerating global expansion.
Career Milestones
- Chris Ball became CEO of 6sense in September 2025, bringing over two decades of leadership in enterprise software and SaaS.
- Previously, as President and COO of Instructure, he expanded their global footprint and strengthened their SaaS model, leading to a $4.8 billion acquisition.
- He also held senior leadership roles at Adobe, scaling their Digital Experience business, and at SAP, where he led global go-to-market transformations.
- Ball is recognized for aligning strategy, people, and execution to deliver measurable outcomes.
- His focus on innovation and customer value at 6sense aims to transform how revenue teams operate with AI and data.
About 6sense
6sense, founded in 2013, is a B2B software development company specializing in AI-powered account-based marketing and sales. They help B2B organizations, particularly those with complex sales cycles, identify and engage potential customers. Core features include intent data, account scoring, personalization, and sales enablement. Benefits include increased lead quality, improved conversion rates, and accelerated revenue growth.