
Bill Magnuson
Bill Magnuson is the Co-founder and CEO of Braze, a leading customer engagement platform. He has served as CEO since January 2017 and was previously the CTO from July 2011 to December 2016, playing a significant role in the company's growth from a startup to a market leader. Under his leadership, Braze has focused on humanizing relationships between brands and customers through technology, enabling global brands to manage customer data in real-time and orchestrate cross-channel marketing campaigns.
Career Milestones
- Bill Magnuson co-founded Braze (formerly Appboy) in 2011, after winning the TechCrunch Disrupt Hackathon with Jon Hyman.
- He served as Chief Technology Officer from 2011 to 2016, becoming CEO in January 2017.
- Magnuson was recognized as a 2019 Digiday Future Leader and one of Inc.'s "30 Under 30 Brilliant Young Entrepreneurs" in 2017.
- Under his leadership, Braze has grown into a publicly traded customer engagement platform valued at over $5 billion.
- His vision for humanizing brand-customer relationships through technology continues to drive Braze's mission.
About Braze
Braze, founded in 2011, is a customer engagement platform in the business/productivity software industry. They help businesses build lasting customer relationships through personalized, real-time, cross-channel messaging (email, SMS, in-app, push notifications). Core features include AI-powered personalization, journey orchestration, and real-time data analytics. Benefits include increased engagement, retention, and growth.