Jim Yu
Jim Yu is the Founder and Chief Executive Officer of BrightEdge, the leading enterprise SEO and content platform, which he co-founded in 2007. He is recognized as the driving force behind enterprise content performance marketing technology, having built a widely adopted platform used by over 20,000 digital marketing professionals across 8,400 brands globally. Jim Yu co-founded BrightEdge in 2007, building it into an enterprise market leader in digital marketing software, achieving over $100 million in revenue. He was recognized as a semifinalist in the 2015 E&Y Entrepreneur of the Year award program for Northern California. As CEO, he led BrightEdge to empower 57% of Fortune 100 companies to optimize their online content. He is also credited with building the largest and most widely adopted content performance marketing platform, used by over 20,000 professionals across 8,400 brands. Since August 2023, he has served as Founder and Executive Chair of BrightEdge. His vision continues to drive innovation in transforming the digital marketing landscape.
About BrightEdge
BrightEdge is an enterprise SEO marketing company that leverages an AI and machine learning-powered platform to transform online content into tangible business results like traffic, engagement, and revenue. Serving over 1,700 global customers, including many Fortune 100 brands, BrightEdge differentiates itself through industry-leading AI innovations and a commitment to customer success, acting as an extension of client teams. This approach helps clients optimize their digital content for better search performance and adapt to evolving AI search engines.