Mike Ybarra
Mike Ybarra was appointed CEO of PrizePicks in August 2024, bringing over 25 years of leadership experience in technology and gaming. He is tasked with leading the company's next phase of growth, building on his previous roles as President of Blizzard Entertainment and nearly two decades in leadership positions at Microsoft within the Windows and Xbox divisions. Under his leadership, PrizePicks aims to further establish its standing in North America and has already seen its peer-to-peer fantasy sports title, PrizePicks Arena, reach two million lineups. Mike Ybarra became CEO of PrizePicks in August 2024, bringing over 25 years of leadership in technology and gaming. At Microsoft, he was General Manager for Windows 7, a widely acclaimed operating system. He also served as General Manager for Xbox Live from 2009 to 2011, growing subscriptions to over 40 million users. Later, as President of Blizzard Entertainment, he managed a $3 billion business and a team of 1,400 people. His extensive experience in scaling customer bases and driving growth aligns with PrizePicks' mission to expand daily fantasy sports.
Career Milestones
- General Manager for Windows 7 at Microsoft, leading the development of a widely acclaimed OS.
- General Manager for Xbox Live from 2009 to 2011, growing subscriptions to over 40 million users.
- President of Blizzard Entertainment, managing a $3 billion business and a team of 1,400 employees.
- Appointed CEO of PrizePicks in August 2024 to lead expansion in daily fantasy sports.
About PrizePicks
PrizePicks, founded in 2015, is a daily fantasy sports (DFS) operator. They help sports enthusiasts by offering "pick 'em"-style games where users predict if athletes will score "more" or "less" than projected stats to win real cash. Their target audience is action-seeking millennial and Gen Z sports fans. Core features include simple gameplay, a wide variety of sports (including esports), and quick payouts. Benefits include an exciting, interactive community and the chance to win up to 2000x your money.