
Rory Read
Rory Read was appointed President and CEO of Sprinklr, effective November 5, 2024. He is responsible for accelerating Sprinklr's next phase of growth and scaling the unified customer experience management (Unified-CXM) platform. Read brings decades of global technology leadership, including leading the integration of Dell and EMC, and previously served as CEO of Vonage.
Career Milestones
- From 2006 to 2011, as President and COO of Lenovo, he led a global business turnaround resulting in record market share gains and strong revenue growth.
- During his tenure as CEO of AMD from 2011 to 2014, Read diversified the company's portfolio, generating $2 billion in revenue from new businesses and initiated the next-generation Zen chip architecture.
- At Dell, he served as Chief Integration Officer, playing a lead role in the historic $67 billion merger of Dell and EMC in 2016.
- As CEO of Vonage from 2020 to 2024, he oversaw the development of an enterprise communications portfolio and was instrumental in its $6.2 billion acquisition by Ericsson in 2021.
- These milestones demonstrate Read's consistent ability to drive transformation and growth, aligning with Sprinklr's mission to innovate in customer experience management.
About Sprinklr
Sprinklr, founded in 2009, is a software company in the customer experience management (CXM) industry. They help businesses manage customer interactions across digital channels, targeting large enterprises and SMEs across various sectors. Core features include AI-powered insights, social media management, content management, and customer service solutions. Benefits include improved customer loyalty, increased conversion rates, and better ROI.