
Sukhinder Cassidy
Sukhinder Cassidy has served as the CEO of Xero since February 1, 2023, having joined the company on November 28, 2022. She leads the global growth and performance of Xero, leveraging over 25 years of experience in Silicon Valley building and scaling global companies like Google and StubHub. Her leadership focuses on supporting customers, fostering an inclusive culture, and driving Xero's expansion across 180 countries. Sukhinder Cassidy, CEO of Xero, has a distinguished career marked by significant achievements. From 2003 to 2009, she served as President of Asia Pacific and Latin America at Google, where she scaled operations into a multi-billion dollar business across 103 countries. She co-founded Yodlee in 1999, a fintech pioneer, and later founded Joyus in 2011, a video shopping platform. As President of StubHub from 2018 to 2020, she oversaw substantial growth and the company's $4 billion sale. In 2015, she founded theBoardlist to promote women in leadership roles. Appointed CEO of Xero in February 2023, she has since led the company to exceed profit expectations and achieve strong revenue growth. Her extensive experience in scaling global tech companies and advocating for diversity aligns with Xero's mission to empower small businesses worldwide.
About Xero
Xero, founded in 2006, is a cloud-based accounting software company. It helps small to medium-sized businesses and their advisors manage finances. Core features include invoicing, bank reconciliation, payroll, and expense tracking. Benefits include real-time financial visibility, automation, and accessibility from anywhere.